Merchandiser
Bradenton Herald, in Bradenton Florida, is seeking a full-time, Merchandiser or, responsible for merchandising retail accounts, building relationships with retailers, ensuring proper marketing materials and point-of-sale materials are in market, and coordinating field marketing efforts.
POSITION SUMMARY
This position will report to the Group Director of On Demand. The position has local responsibility for supporting single copy and digital single copy audience growth and revenue at their property(ies). This includes but is not limited to each newspaper’s retail sales locations, newsrack locations, business traveler, retail & business, hawking, retail partnership programs, digital single copy, commemorative sections / special days, and additional revenue product sales.
ESSENTIAL FUNCTIONS include the following. Other duties may be assigned as needed to ensure success for each of the McClatchy Newspapers.
- Develop and maintain personal interaction with retail owners, managers, and clerks to ensure high quality customer service within assigned territory.
- Resolve customer service issues in a timely manner.
- Execute successful co-promotions with retail outlets to increase sales and number of permanent high traffic locations.
- Collect and turn in money from retail or other locations as needed.
- Solicit and secure new sales outlets and rack locations within assigned territory.
- Gather market information that will contribute to sales growth and customer service.
- Complete weekly territory route with pictures and submit results.
- Maintain and perform minor repairs on racks or replace with new one, and report deficiencies as needed.
- Adhere to all company and departmental safety policies and procedures and ensure a safe work environment.
- Coordinates printing, distribution and execution on retail marketing materials.
- Responsible for supporting, communicating and adhering to the newspaper’s mission, vision and core values.
- Responsible for knowing, communicating and delivering on the key performance indicator targets for each newspaper.
- Regular and reliable attendance.
POSITION QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
High school diploma and 2-3 years field marketing experience and/or training; or equivalent combination of education and experience. Strong interpersonal skills, some sales experience preferred and be mechanically inclined. Ability to work collaboratively with staff and management and customers. Must be professional and courteous in dealing with customers, colleagues, employees and managers. Requires concise and effective verbal and written communications skills. Must be professional and courteous in dealing with colleagues, employees, management and customers. Ability to travel as required.
CERTIFICATES, LICENSES, REGISTRATIONS
Valid driver’s license.